News

October 16, 2026
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Casio Edifice Watches: Sporty Style, Precision, and Performance — Now 15% Off

Casio Edifice Watches: Sporty Style, Precision, and Performance — Now 15% Off Discover the Casio Edifice collection at The Watch Aficionado in Port St. Lucie, Florida, and enjoy 15% off all Casio Edifice watches during our current promotion. When it...

Watch Blog

October 9, 2026
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The Watch Aficionado Is Coming to the West Palm Beach Antique Festival

October 2–4, 2026 | South Florida Fairgrounds | West Palm Beach, Florida There is something special about walking into an antique show. You never quite know what you are going to find. One table might have a piece of jewelry...

Watch Blog

October 8, 2026
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Pink With a Purpose: The 2026 G-SHOCK Pink Ribbon Watch

A Watch That Makes a Statement October is Breast Cancer Awareness Month, and this year, The Watch Aficionado is proud to offer a special G-SHOCK created to represent awareness, strength, and support. The G-SHOCK GMA-S2100PR-4A Pink Ribbon combines the instantly recognizable...

Watch Blog

September 17, 2026
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Why Is Watch Cleaning So Important? Protecting Your Timepiece Inside and Out!

Watch Blog

September 10, 2026
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Unpolished vs. Polished Watches: Why It Matters to Collectors

When shopping for a pre-owned luxury watch, collectors often hear the terms “unpolished” and “polished.” To someone new to watch collecting, these terms might seem like minor details. To an experienced collector, they can make a significant difference. But what exactly...

Watch Blog

September 3, 2026
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The Art of Building a Watch Collection: Why Quality Will Always Beat Quantity

The Art of Building a Watch Collection: Why Quality Will Always Beat Quantity For many people, buying their first luxury watch is just the beginning. What starts with one timepiece can quickly turn into a passion for collecting. Different brands,...

Watch Blog

August 27, 2026
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Box & Papers: How Important Are They When Buying a Pre-Owned Luxury Watch?

Box & Papers: How Important Are They When Buying a Pre-Owned Luxury Watch? When shopping for a pre-owned luxury watch, you will often hear the terms “box and papers,” “full set,” or “complete set.” For collectors and enthusiasts, these details...

Watch Blog

August 20, 2026
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5 Mistakes People Make When Buying a Pre-Owned Rolex

5 Mistakes People Make When Buying a Pre-Owned Rolex Buying a pre-owned Rolex can be an exciting experience. Whether you're purchasing your first luxury watch or adding another piece to your collection, the pre-owned market offers access to some of...

Watch Blog

August 13, 2026
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The Watch Aficionado Expands Online to Puerto Rico

🇵🇷 Bringing The Watch Aficionado to Puerto Rico

The Watch Aficionado is proud to introduce its Puerto Rico-focused online presence, making its collection of luxury watches and fine jewelry available to customers throughout the island through:

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